The quality factor
In theory, an FM broadcasting network consists of two or more transmitters geographically separated in such a way as to cover a desired area.
As a result of replanning efforts of scarce frequency space in the FM-band, radio stations both, present and new, require an increasing amount of growth possibilities. FM coverage is the decisive factor for success and market share for any given radio station. As the listener obtains more alternatives, the choice will be based on the perceived quality of reception. This is the area where Broadcast Partners may be of value.
There is no doubt that distribution is decisive, as better coverage and more network quality results in a larger potential target audience and related turnover. Although Broadcast Partners mainly deals with technical aspects in frequency planning and network operations, the services stretch beyond bringing transmitters on-air and the associated maintenance.
Building a transmission network is a matter of making balanced choices. The desired quality of the configuration and specific options in a network determine the price and performance. In the networks offered by Broadcast Partners, choices in the level of redundancy and specific options are made with the arguments to back them up. Configurations are subject to change to fulfil specific needs.
We advise our clients in making these deliberate choices.
The network's quality is based on a number of factors. Broadcast Partners has both the theoretical as well as the practical expertise for all of these factors:
The transmitted signal's quality is directly related to the quality of the primary audio signal, and the means by which it's distributed within the network.
Broadcasting continuity relies on decent back-up facilities for the primary audio signal.
Redundancy within the network
The transmitter setup and the availability of their back up system are of key value for the network's quality.
Broadcast Partners supplies different types of transmitter configurations, from a single Bronze series to the fully redundantly equipped Diamond series.
Even tough modulation processing is used to create a branded sound image, Broadcast Partners uses this technique for a different purpose as well.
Radio Data System (RDS)
Broadcast Partners equippes all their networks with a RDS encoder, allowing several RDS functions to be used.